Marketing systems that connect creative, paid media and measurement, so every lead is accounted for.
A Google Ads Partner agency serving B2B companies and educational institutions across Malaysia and Southeast Asia.
Adversos command center, live view
13%
Student conversion
Education peak
4.8x
Blended ROAS
+0.6x QoQ
-32%
Cost per lead
Optimising
Lead → enrolment funnel, last 30 days
Leads
2,847
MQL
1,204
Enrolled
376
GTM active
CAPI synced
CRM connected
WhatsApp Business live
Google Ads Partner · Based in Kuala Lumpur · Serving clients across Southeast Asia
Landing page built for lead capture
Social content for a food brand
Product ad creative
In-store poster for Wahoo cycling computers
Gmail ad creative for an organic matcha brand
Predictable growth through strategic marketing operations and MarTech architecture.
Adversos Media was built to close one gap: the disconnect between creative marketing and measurable business outcomes. We combine technical systems architecture with performance marketing, so we understand both the creative production workflow and the data pipeline behind it. With 13+ years leading IT projects, managing cross-functional teams and implementing enterprise systems (ERP, G Suite and cloud), we specialise in the technical infrastructure that makes marketing work.
To connect creative production, paid media and downstream measurement into marketing systems that deliver predictable, measurable ROI.
Kuala Lumpur, where we are based.
Four problems we fix in almost every account we take on.
Great ads, unclear results. We tie every creative asset to downstream revenue so you know exactly what works.
Slow follow-ups kill pipeline. We automate follow-ups so every lead is contacted in seconds, not days.
Browser pixels underreport. We rebuild tracking accuracy with GTM and server-side Conversions API.
Manual sequences cap growth. We automate outreach and follow-ups without adding headcount.
We act as your strategic thought partner, turning broad business objectives into structured, high-ROI marketing workflows built for scale.
We architect MarTech stacks that connect paid media, tracking infrastructure and CRM automation, so every outcome is measurable and attributable.
We implement AI-driven automation that removes repetitive tasks, scales your operations and frees your team for higher-value strategic work.
We analyse your current funnel, identify bottlenecks and define clear KPIs.
We set up landing pages, tracking (GTM/CAPI) and automated lead routing to your CRM.
We launch paid campaigns and monitor real-time data to ensure accurate attribution.
We iterate on creatives and workflows to lower CPA and scale conversion volume.
13%
Avg. sales conversion rate
13+
Years of IT & marketing experience
299+
Campaigns managed
100%
Data-driven approach
13.2%
Lead-to-enrolment conversion · Education group
Full-funnel Google and Meta operation with Odoo CRM lead routing and CAPI tracking across 40+ campaigns.
-41%
Cost per acquisition · B2B industrial supplier
GTM/CAPI tracking overhaul and restructured search campaigns rebuilt around pipeline-value bidding.
2.3×
MQL volume in 90 days · Private college chain
WhatsApp Business API conversational funnel with automated qualification and instant advisor hand-off.
Still unsure? Email us and we will help.
We offer end-to-end lead generation, Google and Meta Ads management, landing page development, and CRM automation integrations (Odoo, ManyChat).
Initial MarTech and CRM integrations typically take 2 to 4 weeks. Ongoing paid media campaigns are managed continuously for the best ROI.
We offer custom project-based pricing for MarTech setups and retainer models for ongoing ad management and optimisation.
Book a free audit. We review your tracking, campaigns and lead follow-up, and show you the fixes worth making first.
Traffic on Jalan Kuching, Kuala Lumpur.
